Before the ban, Maggi commanded a market share of around 75 per cent. Following legal battles, the popular noodles brand was back in the market in November last year.
Milk products and nutrition, the largest category that contributes nearly 47.6% to the company's top line, grew 1.6%
From farm to kitchen: Nestle reveals Maggi's secret recipe.
Although large companies like Nestle, Dabur or HUL have been impacted by this slowdown in demand, it was the small, local players that have been hit harder.
A year ago, Yippee had 14 per cent, according to industry.
While green shoots are beginning to emerge, with June sales rebounding to pre-Covid levels thanks to a rural revival, most FMCG chief executives have voiced concerns about localised lockdowns that began in July and have extended into August in some states.
Almost 40 per cent of a durable company's sales are achieved during the festival season
Lack of clarity on whether manufacturing bans in Punjab, Uttarakhand, Himachal, Goa and Karnataka still in place
The road ahead is not expected to be easy for one of India's best-loved brands.
From fast food and athleisure to ACs, the demand for several non-discretionary items has spiked since May 17, when Lockdown 4.0 was extended till May 31.
In 2019, the growth in sales of the Maggi brand of products surpassed the pre-ban level of 2014, in terms of both volume and value. While, Nestle raised prices of Maggi products by an average 3.1 per cent, its volume rose by 9.6 per cent year-on-year.
A larger bench of the Kerala High Court will examine whether a wedding under the Special Marriage Act (SMA) can be solemnised online via video conferencing.
Nestle India on Monday said it has started production of Maggi noodles from its fourth plant at Pantnagar in Uttarakhand.
Nestle refused to regret the mistake in a public statement.
On October 16, Nestl received the go-ahead to resume manufacturing Maggi.
Corporate leaders said a stable government at the Centre will help boost infrastructure spend, address agricultural distress, and encouraging employment.
Tirumala, the abode of Lord Venkateswara, was caught in a massive flood of unprecedented scale on Thursday, leaving hundreds of pilgrims stranded even as a heavy downpour under the influence of a depression in Bay of Bengal battered the temple-town Tirupati and many parts of Chittoor district in Andhra Pradesh.
'The government is doing away with crucial laws such as the Forest Conservation Act and the Environment Protection Act which had helped safeguard our forests.' 'The President has to show that she will stand in favour of tribal rights.'
Recent data from market analytics firm Nielsen shows that the rural market in the country's 630,000-odd villages is pulling down the overall FMCG business.
Intensifying competition and possibility of further legal action to test expectations of recovery.
According to analysts, winning back consumers' trust in instant noodles won't be easy for any player.
As wholesalers largely failed to meet GST norms, companies were in a fix. According to industry veterans like Sunil Duggal, chief executive of Dabur, the hazard led many to look beyond third-party distribution and take the leap to cover unattended markets directly.
Can Nestle go beyond Maggi? While recovery in the March quarter has been led by the popular noodle brand, the company hopes for a different revenue mix in five years.
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Nescaf is leading the company's efforts to widen the public lens on its portfolio of brands
Clearly, Nestle has a fight on its hands. Whatever be the outcome of the ensuing battle, the conversation at the morning table is shaken and stirred.
It is not easy for an FMCG brand to make a comeback if it has been out of consumer's reckoning for some time. Moreover, a protracted battle between the owners and then closure of a large number of outlets at one go might have sent some very negative signals to many, says Sneha Bhattacharjee.
It's a post-truth world for multinational brands and businesses too.
Law must not only change with changing social needs, it must recognise technological advancements, the Kerala high court has said while referring to a larger bench the question -- whether a wedding under the Special Marriage Act (SMA) can be solemnised online via video conferencing.
The company now plans to bet on health sciences, skin care and specialised products, says Arnab Dutta.
Bairavaa is designed to cater to Vijay's fans and his political aspirations and the actor uses every opportunity to dole out strong social messages, feels S Saraswathi.
Pongal is just round the corner and three films are vying for screens this year.
'Maggi is linked to the lives of many people; not just the organisation.'
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Dabur has launched 44 products during the year.